Media s Influence On Public Opinion Essay - 1833 Words

In the last 80 years technology has advanced giving us various amounts and different types of medium in which we can source information from. When absorbing information, humans naturally conclude with an opinion. This essay will base around the issue that media does influence public opinion, in a way that the media uses different media effects and sources of medium to control the publics opinion. The subconscious media effects of Framing, Agenda setting and priming is used by the media in the method to control and alter the public opinion on a news story or political campaign. This essay will also look at several major media events throughout the last 80 years, drawing upon the examples of social media and war and how they have been structured and used to involve the media effecting peoples lives. Framing Media has been able to control and influence opinions of the public through news stories within the last 80 years through the development of framing. Framing is when a story or piece of news is portrayed in a certain way that is meant to control the audience’s opinion and attitude, to agree one way or the other that the media wants them to. The technique of framing can be seen as a controlling technique of journalism writing to sway or trick the audience to base their own opinion on what is being presented. The purpose of framing is a method so that public opinion cannot chose to go against what the story is intending the audience to agree with. Journalists argue theShow MoreRelatedSocial Media s Influence On Public Opinion And Attitudes967 Words   |  4 Pagesassistance of a wheelchair. Media, such as television, radio, newspapers, magazines, the internet, and social media play a crucial role in influencing public opinion and attitudes. A choice of words, an image, or a message may determine perceptions, attitudes, or behaviors of society. 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